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HomeBrowseNAICS519130
NAICS519130Sector 51

Internet Publishing and Web Portal Services

Web development, content management, and digital services for government websites and portals. Find active federal and state internet publishing and web portal services contracts — AI-scored against your profile across SAM.gov and 200+ portals.

519130
NAICS Code
$900K
Avg Contract Value
$40 million in average annual receipts
Size Standard
Information
Sector

Market Overview — NAICS 519130

Federal spending under NAICS 519130 averages $1.2–1.8 billion annually, driven by agency digital modernization mandates (21st Century IDEA Act, OMB M-23-22). Competition is intense: over 2,000 active vendors, but top 20 capture 60% of spend. Contracts are predominantly IDIQ (GSA Alliant 2, 8(a) STARS III) and BPAs (HHS CIMS, DHA RHC). Demand spikes for CMS.gov, VA.gov, and USA.gov redesigns. One-off task orders for content management (Drupal/WordPress), web analytics, and accessibility remediation. Agencies favor long-term partnerships to maintain consistent UX and Section 508 compliance.

Top Federal Buyers for NAICS 519130

These agencies are the largest buyers of internet publishing and web portal services services and products in the federal government. Each awards contracts under NAICS 519130 regularly — build relationships with their small business offices first.

GSA
HHS
DoD
State Digital Services
Federal Agencies

How to Win NAICS 519130 Contracts

Target GSA Schedule 54151S (IT Services) or 8(a) STARS III for web portal work. Most awards are set-aside for small businesses (50%+ of dollars). The highest-leverage move: obtain a Section 508 Trusted Tester certification for your developers—agencies require it for accessibility remediation tasks. Bid as a prime on $1M–$5M task orders for agency portal redesigns (e.g., HHS CIMS BPA). Avoid bidding on huge Alliant 2 orders unless you have a strong teaming agreement.

Contract Vehicles & Buying Pattern

Best-value tradeoff (LPTA rarely used) – agencies prioritize Section 508 compliance, UX, and past performance over price. Common vehicles: GSA Alliant 2 (IT services), 8(a) STARS III, HHS CIMS BPA, DHA RHC BPA, and GSA 8(a) Streamlined Technology Acquisition Resource for Services (STARS II). Evaluation basis: technical approach (40%), past performance (30%), price (30%).

Related Search Terms

GSA web portal design services small business set-asideSection 508 compliant government website redesign RFPHHS CIMS BPA content management system task order8(a) STARS III web development and hostingVA.gov Drupal migration contract opportunitiesfederal agency portal accessibility remediation IDIQUSA.gov web analytics and user experience contractstate digital service web portal modernization RFP

Frequently Asked Questions

What GSA Schedule do I need for NAICS 519130?

Most work falls under SIN 54151S (IT Services) – specifically web portal design and content management. You can also use SIN 518210C (Cloud Computing) if hosting is involved.

Do I need a facility clearance for web portal contracts?

No, but many task orders require Public Trust clearance (e.g., for CMS or VA.gov). For DoD portals, you may need a Secret facility clearance if the portal handles controlled unclassified information.

What is the typical award size for a web portal task order?

Average task order is $2.5M over 3 years. Most are competitive small-business set-asides. The largest single-award portal contracts (e.g., USA.gov) exceed $50M.

Can I use NAICS 519130 for mobile app development?

Yes, if the app is a portal extension. However, pure mobile app development is better classified under NAICS 541511. Many agencies issue hybrid solicitations covering both web and mobile.

What certifications help win web portal contracts?

Drupal or WordPress certified developer, Section 508 Trusted Tester, and Hootsuite/Google Analytics individual qualifications. For cloud-hosted portals, AWS or Azure certifications are increasingly required.

Related NAICS Codes